French hospitality
Alliance France Tourisme
The Alliance France Tourisme brings together leading companies in the tourism industry, or whose activities are related to tourism and France’s attractiveness, to form a think tank and exchange platform.
The Challenge
On the occasion of the Olympics, the numerous volunteers welcoming tourists, as well as many other professionals mobilized for the event, must learn the basic rules of French hospitality to ensure a perfect welcome.
Deployment
Platform agnostic web 3D. Playable through the Inversive platform
Our solution
In the first narrative section, supported by motion design, the five pillars of French hospitality are presented. Players are then put to the test in real-life scenarios. Among the crowd, they must identify people in need of assistance, approach them, and offer help, addressing a variety of different challenges in a fun, gamified setting.
This project has been developped in collaboration with Dada! Animation.